Sunday, 6 March 2011

Facts and Figures about the Open University

I thought I should get down some of the fact and figures about the OU as this will help me to identify the established target market.

Since the OU's launch in 1969 more than 1.6 million people worldwide have achieved their learning goals by studying with them

The OU is the biggest university in the UK with:
more than 250,000 students
more than 7,000 tutors
more than 1,200 full-time academic staff
more than 3,500 support and administrative staff

The Open University doesn't just have students in the UK, they also have students worldwide.
around 3,500 students in the Republic of Ireland
around 9,000 students elsewhere in Europe
around 7,500 outside the European Union
around 46,000 students on OU-validated programmes

Their students come from the widest possible range of backgrounds
  • We have students who are in their teens, including some Year 12 and 13 school students who are studying OU courses alongside A-levels. We have students in their 90s - and all ages in between.
  • The average age of new undergraduate OU students is 32.
We are the largest provider of higher education for people with disabilities
We are opening up opportunities for lower-income groups
Our open admissions policy helps thousands of people who failed to achieve their potential earlier in life

  • Up to 44 per cent of our UK student population starts undergraduate study without the entry qualifications they would need at a conventional university.
Thousands of people, who might not have been able to study because of work or family commitments, are able to study part-time with us
  • Around 70 per cent of our students remain in work while studying.

"Facts and Figures | About the OU | Open University." Distance Learning Courses and Adult Education - The Open University. Accessed on  Web. 06 Mar. 2011. Available at http://www8.open.ac.uk/about/main/the-ou-explained/facts-and-figures

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